Bookies looking to break into California’s betting market should be aware of a few key considerations. Firstly, while most standard types of betting are generally legal in the state, there is an outright ban on certain varieties such as fantasy sports and political wagering. Secondly, bookies should familiarize themselves with both federal and state gambling laws, in order to ensure that they are adhering to all applicable regulations.
The legalization of sports betting in the United States has been coming long, but now more and more states are taking the plunge.
With only Nevada having legalized sports betting before 2018, over 30 US states have now implemented laws allowing residents to make wagers on their favorite sporting events.
Sports betting is proving to be a lucrative market for both punters and bookmakers alike.
Not only can gamers take advantage of odds on their favorite teams or players, but they can also bet on monetary outcomes in addition to spread bets and parlays, making it increasingly attractive as an investment opportunity.
On the other hand, bookmakers stand to benefit from increased revenue due to the widening reach of this industry.
But the gambling industry does not reach all states, and some are falling entirely behind on this issue.
California Betting Market
Despite the expectation that California would have legalized sports betting by 2023, there have been several challenges holding back progress on this front.
California faced one of the bloodiest advertising wars in the history of its legalization of gambling. The battle for supremacy was between Proposition 26 and Proposition 27, both of which aimed to expand or restrict gambling within the state. The stakes were high as both sides poured millions into powerful media campaigns and slick advertisements with slogans like “Yes on 26” and “No on 27”.
In the end, both proposals failed to convince voters who decided not to open legal bets in the state for the time being.
With this defeat at the polls, the future does not look bright for sports betting, as there is no fast track to legalize it. Furthermore, as Proposition 26 demonstrated, California’s Native American tribal governments are willing to wage a bitter war to control sports betting.
Indian Gaming Association chairman Victor Rocha said, “When will California have sports betting? My gut instinct says 4-6 years. The tribes are in no hurry. They can play defense forever.” This shows that the only way to have legal bets is by reaching an agreement with the Indian county.
A void that opens the doors for Pay Per Head bookies
Situations like the ones California is experiencing leave a window of opportunity open for Pay per Head bookies since California residents can technically bet with offshore operators.
Offshore Pay Per Head (PPH) providers are revolutionizing how sportsbook and casino operators can serve their customers. With a reliable PPH partner, operators can now access almost any market in the world, providing premium gaming experiences to a wide array of players.
For those unfamiliar with PPH services, they are platforms that allow sportsbook and casino operators to manage the entire bookmaking process without having to worry about the technical and operational aspects of running their business. This includes player management, customer service, risk management, wagering options, financial transactions, and more.
By partnering with an offshore PPH provider, operators can access all these services from anywhere in the world at an affordable price point.
Bookies Per Head is one of the newest and most innovative players in the Pay Per head provider arena.
With a bespoke service for each client, we are making waves among small to large business owners looking for an easy-to-use, reliable, and secure betting platform.
Our team of experienced software engineers has designed our state-of-the-art platform with both scalability and flexibility in mind. Our cutting-edge technology means that clients can customize their offering from a suite of services tailored to their individual needs.
From setting lines on sportsbooks or casino games to offering live betting options, Bookies Per Head strives to create an environment where clients get what they need while still being supported by our expertly trained customer care representatives throughout the process.
